The sentence that made my September came from Melinda Borzsak-Schramm. During her talk at the Freelancer Meet-Up in Vienna, she said that as a freelancer, one needs to have a thick skin. Many times, potential clients say they are excited about your proposal and will follow up in a couple of weeks, which might never actually happen, as it’s been the case with two potential clients this past month.
Whenever you propose a concept that is not the standard solution, it’s much harder for people to agree to work with you. I understand that doing something new is scary, but at the same time, it would feel irresponsible to me to say that doing what everyone else is doing online is the right choice. Millions of people fight for the attention of their potential customers. Doing the same thing one has seen working for other people online might not work any longer. Whenever you work online, you need to seek out new solutions; be bold and progressive!
Online marketing, to me, means helping my clients brand their services through actions. Helping them find the sort of benefits their customers will value the most is what I am personally after. I don’t believe that writing another blog post will make the cut, so if you’re someone who has courage and wants to try something new, don’t hesitate and get in touch!
Ever since I published This Year Will Be Different, I’ve had the chance to experiment with different marketing techniques and directly monitor the results of my efforts. Only a couple of weeks ago, I published an insightful guide to becoming a freelancer on Skillshare (which looks awesome thanks to Sarah) and gained more than 1000 students in less than three weeks.
Focusing my efforts on building a community of freelancers has also made me register the domain name WeekdayPublishing.com. Let’s see if this is going to be something small or rather something big. Nevertheless, I won’t focus on this project until early next year. (I figured I needed to do some long-term planning.)
Besides the Skillshare class, I also published the first sponsored post on my Instagram feed. I’ve never agreed to publish any sponsored content until a company came along where I saw the value for my Instagram community. GetGrip.io aspires to be the app to connect professionals with one another to collaborate and work together in the future.
Also in September, the majority of my time has been dedicated to helping people launch great projects on Kickstarter. Here are some of my favourite projects: Brooklyn Neighborhood Guide, Berlin Comedy Café, SolidLUUV, BoozeHound, John Boxer, PhotonGrill, and True Boxers.
How was your September and what are you planning to do in October? Is there anything I can help you with?